New 
Senior Copywriter
 Microsoft | |
 United States, Washington, Redmond | |
 Sep 26, 2025 | |
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Overview We are looking for a storyteller to join the Brand Creative Lab-a team of designers, strategists, and makers shaping Microsoft's consumer brand experiences. As a Senior Copywriter, you will craft compelling narratives across digital-first campaigns, social content, product storytelling, and brand initiatives. You will partner closely with the creative and design directors, designers, producers, and strategists to bring ideas to life that are bold, clear, and emotionally resonant. This role is ideal for someone who can fluidly move between punchy taglines and rich long-form narratives, adapting voice and tone across diverse formats and audiences. You will be a key voice in shaping how Microsoft's consumer brands including Copilot, Surface, Windows, Microsoft 365, Edge, and Bing show up in the world-across surfaces, screens, and stories.
Responsibilities Concept and create big ideas for brand campaigns, product launches, events, experiential, social content, and video scripts with a digital-first mindset. Translate briefs into clear messaging frameworks and storytelling arcs that reflect strategic intent. Write across formats - from headlines and taglines to long-form narratives, manifestos, scripts, and UX microcopy. Collaborate cross-functionally with art directors, designers, product marketing managers, strategists, and the integrated marketing team. Understands and appreciates the importance of strategy to ensure all ideas are on brief. Ensure brand voice consistency across all touchpoints. Present ideas in a clear and focused way that builds consensus within the team. Create original, breakthrough, industry-leading work. Translate complex strategic approaches into easily accessible creative concepts. Stay attuned to the pulse of emerging trends and insights, analyzing their impact on industries, brands, and audiences to develop innovative creative strategies that resonate with, inspire, and drive meaningful engagement across wide-ranging audiences. | |