New 
Director of Partner Marketing
 Microsoft | |
 United States, Washington, Redmond | |
 Aug 03, 2025 | |
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OverviewThe Device Partner Sales (DPS) team, part of the Windows & Device Sales (WDS) organization, plays a critical role in delivering innovative, AI-powered devices and cloud experiences. We collaborate with OEMs (Original Equipment Manufacturers), ODMs (Original Design Manufactures), silicon providers, distributors, and resellers to drive the full product lifecycle-from incubation and design to global sales through retail and channel partners. As a member of DPS, you'll help shape Microsoft's largest global partnerships, accelerate the growth of Windows devices and AI services, and influence key investment decisions. This role offers the opportunity to sharpen your marketing and analytical skills while contributing to a multi-billion-dollar business within a people-first culture that values innovation, growth mindset, equity, and inclusion. As the Director of Partner Marketing for the HP (Hewlett Packard) and HPE (Hewlett Packard Enterprise) account team, you will play a pivotal role in accelerating sales of Windows devices and services, Server, and Azure solutions through strategic partner marketing. This role leads the development and execution of marketing strategy while owning investment programs across the region to drive joint success with partners and Microsoft. This role leverages deep expertise in full-funnel marketing and stakeholder engagement skills to influence partner plans and build trusted relationships. This role reports into Worldwide Marketing Lead but stays in tight formation with Americas sales team. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
ResponsibilitiesMarketing Campaign PlanningProvide strategic input on partner marketing plans and lead full funnel marketing planning activities against key scorecard metrics and goals. Identify and scope opportunities to drive strategic impact with marketing programs (e.g., revenue upside, new device growth, optimization of investment buckets).Design, execute, and localize end-to-end customer experiences (e.g., digital marketing, partner events, lead sharing, and demos) by leveraging marketing assets, toolkits, playbooks. Develop and mutually create new partner capabilities and opportunities through partner experiences to help provide a competitive advantage and to land key product messages with partners. Marketing OperationsOwn marketing investment allocation, tracking spending versus budget, and impact on business outcomes. Establish return on investment (ROI) and related benchmarks.Comply with budgeting and investing practices to ensure alignment with expectations regulations. Ensure marketing funding, branding, and proof of execution compliance with program policies. Seek exceptions to policies with appropriate internal stakeholders. Analytics and InsightsEngage Partners to assess marketing campaigns and investment impact on business outcomes. Identify trends in partner and competitive data.Change and adapt partner strategies based on feedback and evaluation of data.Share best practices, wins, insights and learnings to align and optimize.Provide Americas regional view on channel dynamics, ecosystem, and competitive insights to inform strategy and benchmark performance. Investments Compliance Ensure all partner investments are executed within budget and comply with Microsoft Policy and guidelines.Maintain strict adherence to compliance requirements, including JMA/DRA guide regulations, funding protocols, privacy guidelines, and branding standards.Verify all co-marketing assets deployed by partners aligning with Microsoft branding and co-branding principles. | |