Marketing & Communications Associate

Ready to make an impact? Join the American College of Cardiology's Marketing & Communications Division to lead high-energy, creative marketing campaigns that power cutting-edge cardiovascular education and reach a global audience.

Function and Scope:

Develops and implements comprehensive, timely, creative and effective marketing communications campaigns for ACC's live and hybrid educational programs, digital products, and activities. Serves as primary project manager, responsible for collaborating with the Education Team(s) to meet or exceed established registration/revenue targets and ensure deadlines are met. The MarCom Education Associate is responsible for the effective day-to-day operations of the campaigns, regular reporting of results to key stakeholders, and working across the MarCom division to make the most of tactics and platforms to ensure the broadest and most effective reach.

This position is based in Washington, DC where we have a hybrid work environment (two days per week in the office).

Duties and Responsibilities:

• Develop and implement creative and effective integrated marketing communications campaigns, leveraging print, digital, social media, exhibits, etc., in order to meet or exceed established targets as they pertain to ACC's educational activities.

• Write/edit promotional copy, ensuring creativity and targeted messaging for each audience type.

• Manage content creation for each campaign, working across the division to leverage digital, print, social media, and other channels and ensure effective messaging/targeting to identified audiences.

• Establish measurable objectives, in collaboration with Education Team, to track and objectively review success.

• Responsible for managing timelines, budgets, expenses as appropriate.

Required Qualifications:

• Bachelor's degree in business, marketing or communications.

• Minimum of 3+ years of marketing communications experience with demonstrated experience in planning and executing large and smaller-scale Marketing and Communications campaigns.

• Experience in tracking multiple marketing campaigns and forecasting results.

• Ability to manage multiple projects at the same time and keep to timelines and within budgets.

• Effective communicator with the ability to interface with a variety of internal and external clients including members and staff.

• Strong writing and editing skills

• General understanding of production processes and project management skills relative to marketing projects for print, direct mail, website, exhibits and advertising.

• General understanding of business practices, pricing models, and demonstrated ability to provide market and segmentation analysis.

Desired Qualifications:

• Previous marketing and communications experience in an association or educational institution.

• Experience with constituent management and marketing software (i.e. Salesforce, HubSpot, etc.

About Us:

At the American College of Cardiology, we bring our hearts to work.

We are a 500-person organization dedicated and committed to our mission to transform cardiovascular care and improve heart health for all for more than 75 years. When you join our team, you become part of a culture that envisions a world where science, innovation and knowledge optimize cardiovascular care and outcomes.

Every day, we are committed to supporting our more than 60,000 members and their patients around the globe and in doing so, ensure our staff have a positive environment of teamwork, collaboration, professionalism and excellence. To learn more about why ACC has been recognized as a great place to work, please visit our site at:www.acc.org/jobs.

What We Offer:

ACC values all members of our College family, including ACC staff. As the foundation of the organization, ACC staff enjoy world-class benefits and a culture of work-life balance. Our benefit offerings include insurance (medical, dental, vision, basic life, and short- and long-term disability, and supplemental options), generous paid time off (pre-loaded vacation and sick, 12 holidays and an organizational shut-down during the last week of the year, parental leave, 2 community service days, and half-day summer Fridays), tuition assistance and a very competitive 10% retirement contribution after a year of service, and much more! You can visit our careers site for an overview of our full offerings: https://www.acc.org/about-acc/jobs-at-the-acc. Please note that these offerings may change at any time.

ACC believes in fair and equitable pay. Multiple factors are taken into consideration when we determine what salary to offer a selected candidate. These factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate's work experience, education and training, as well as internal equity, market, and business considerations. Our salary ranges differ based on the cost of labor in the local market where the job will be performed. For this role in Washington, DC (and other high-cost of labor markets if applicable, including California, Colorado, Illinois, Maryland, Massachusetts, New York, Washington) the target base salary range is: $60,000 - $68,000. The salary ranges for other locations in the US will vary based on the local labor market; ACC's Recruitment Team will be able to provide more information to candidates during initial discussions.